At EventCity, we’re passionate about ensuring as much of our trade as possible is fair. Our team work hard to source suppliers that align with these values – making a big difference to the lives of those who grow ingredients for the products we use.
This week marks the halfway point of Fairtrade Fortnight 2020 (24th Feb – 8th March), which aims to raise awareness of the right to a living income for cocoa farmers. Fairtrade’s mission is to connect disadvantaged farmers and workers with consumers, promoting fairer trading conditions and empowering farmers to combat poverty, strengthen their position and take more control over their lives – this is a vision we are working hard to support, by teaming up with suppliers who are Fairtrade certified.
We’ve recently partnered with Fairtrade certified Tony’s Chocoloney, a range of chocolate that is not only incredibly tasty, but also committed to making the chocolate industry 100% slave-free. The company works to highlight the harsh reality of inequalities in the chocolate supply chain – starting with millions of farmers who produce cocoa and ending with billions of consumers who enjoy it. But, the area in the middle is dominated by a handful of chocolate giants that profit from keeping the price of cocoa as low as possible. As a result, farmers are forced to live in poverty – leading to child labour and slavery.
In order to fight this, Tony’s advocates five rules for slave-free chocolate, which we’re proud to support here at EventCity:
But it’s not just our chocolate that gets the thumbs up from Fairtrade. Our coffee supplier, Broderick’s, holds both Fairtrade and Rain Forest Alliance certificates. A family run company with three generations in the business, Broderick’s offer a large variety of coffee, tea, chocolate drinks, fruit juices and confectionary. Fairtrade is at the heart of the business, an early pioneer which has been buying Fairtrade coffee since 1998, long before other coffee companies were willing to take the risk.
Its early confidence and belief in Fairtrade has helped to grow the movement to mainstream, which means consistency for farmers and quality for coffee lovers. What’s more, the Rainforest Alliance Certified™ seal on Broderick’s Coffee Beans promotes environmental responsibility, social equality and economic viability for farm communities.
We’re delighted to be associated with both Tony’s and Broderick’s, just a couple of the fantastic Fairtrade suppliers we work with to ensure that we’re doing as much as we can to promote Fairtrade.
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